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Head to head
The men's sibling of Net-a-Porter.
Mr Porter is the men's side of the Yoox Net-a-Porter group. Same editorial DNA, same logistics, same concierge customer experience, scoped to menswear. Fetchi is a search index across its network of dozens of authorised retailers and brand-direct stores, so the comparison runs along the same axis as Net-a-Porter on the women's side.
1,800+
Brands in the Fetchi index
80+
Retail partners
30,000+
Active products
5,000+
On sale right now
Mr Porter launched in 2011 as the men's counterpart to Net-a-Porter. The editorial point of view leans tailored and contemporary, with deep coverage of the European houses, sneakers and contemporary streetwear layered in, and a solid grooming + lifestyle bench.
The Mr Porter experience is unusually polished for menswear: editorial content sits alongside product, the journal pieces are genuinely worth reading, and the packaging and customer service match the women's side. Selection is narrower than Farfetch men's or SSENSE men's, but everything that makes the cut is well-edited.
Fetchi indexes its own network of authorised men's retailers and brand-direct stores. A menswear piece is often stocked by several of them at different prices and with different sale timing. Fetchi shows every retailer in the network that stocks the piece on one row, ranked by live price.
| Axis | Fetchi | Mr Porter |
|---|---|---|
| Business model | Search index across many retailers | Single retailer, owns checkout |
| Audience | Men's and women's combined | Men's only |
| Retailers covered | dozens of retailers | Mr Porter only |
| Selection | hundreds of brands across many curators | Tightly edited menswear roster |
| Editorial content | Fetchi editorial + retailer content | The Journal, Mr Porter's in-house magazine |
| Sale calendar | Ranks every retailer's active sale | Mid-cycle and end-of-season sales, shallow |
| Customer service | Handled by the retailer you choose | Concierge-level, MR Porter directly |
| Brand depth per house | Mixed depending on retailer | Deep within the houses Mr Porter backs |
The Journal sets the standard for retailer-attached editorial in menswear. Genuinely worth reading even if you do not shop the page.
Mr Porter carries deeper size runs in tailored pieces than the broader marketplaces, with strong coverage of British and Italian houses.
Concierge service, signature packaging, fast shipping. The end-to-end experience is consistent with Net-a-Porter on the women's side.
Mr Porter's tight selection leaves out smaller designers and regional brands. Fetchi indexes the authorised retailers that fill those gaps.
A menswear piece is often stocked by several of Fetchi's authorised retailers at a different price. Fetchi shows the comparison across the network.
For sneaker drops and streetwear-adjacent pieces, Fetchi surfaces the authorised retailers and brand-direct stores in its network that carry them, ranked by live price.
Mr Porter is the right answer for shoppers who want a polished, tailored, editorially curated men's experience. Fetchi adds the open-search layer when you want to see Mr Porter against every other men's retailer before deciding.
Verdict
Mr Porter is the right single retailer for shoppers who value editorial curation and a polished menswear experience. Use Fetchi alongside it to see how the broader men's market compares before checking out.
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